Flashfood: For Partners App Launch Video
Client: Flashfood
Services: Creative Direction, Storyboarding, Motion Design
To celebrate the launch of Flashfood’s new Partner App, I created a fast-paced 30-second video for LinkedIn that built excitement around the new experience.
I led the creative from storyboarding through final animation, combining product UI, bold typography, and energetic motion to highlight key features. I collaborated closely with Product, Marketing, and Comms to deliver a final asset that brought the launch to life for Flashfood’s grocery partners.
I mapped out the story, pacing, and transitions in Figma before bringing the video into After Effects. Over time, I also helped develop a library of reusable motion components and animation behaviours that could be adapted across campaigns, streamlining production while maintaining a consistent Flashfood motion language.
